Empowering new mums to save a life.

Anthony Nolan
DESIGNER
Jul 2012 – Apr 2015

Photo: Alex Griffiths

Background

Anthony Nolan is a charity that saves the lives of people with blood cancer and blood disorders through stem cell transplants and medical research.

Donating a baby's umbilical cord blood to Anthony Nolan’s cord blood programme can save lives by providing stem cells for transplants that treat blood disorders.

The brief

To design a baby bundle as a thank you to the mums and babies who donated their umbilical cord to Anthony Nolan’s cord blood programme. The bundle aims to encourage new mums to spread the word about their lifesaving act!

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